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Online Marketing 101

Marketing

Fast facts

Level: Professional

Intake: On Demand

Study Mode: Session

Duration: 2 Days Basic

Overview

Building a business online is everybody’s dream as it reaches international audiences but online businesses also have a much higher failure rate compared to other forms of businesses. This program is aimed to soften the impact and help you succeed in your online journey.

Learning outcomes

Upon completing this workshop, participants should be able to :

BUILD an online business immediately

UNDERSTAND Facebook pages, groups, ads and optimisation

POSITION & BRAND themselves on social media

DEVELOP their website and market their products effectively

LEARN essential tools and apps that can be maximised for FREE

Course contents

BASIC (1 DAY) – HOW TO BUILD A BETTER BRAND ON FACEBOOK

DIGITAL MARKETING

  • Traditional VS Digital Marketing
  • The Rise Of Digital Marketing
  • Digital Marketing Platforms

FACEBOOK MARKETING

  • Importance of Facebook
  • How to Maximise My Profile
  • Positioning My Info

FACEBOOK MARKETING : STEP 1 – THE BIG CLEANUP

  • What Do I Include & What Do I Exclude
  • Cleaning Up My Timeline and Gallery

FACEBOOK MARKETING : STEP 2 – PRIVACY & FRIENDS

  • Maintaining the Divide
  • How Do I Protect My Privacy

FACEBOOK MARKETING : STEP 3 – POSTING MY MESSAGE

  • What Should I Post & When
  • Should I Post Creating Curiosity & Conversations
  • Becoming an Authority

SOCIALISE

  • Joining Groups
  • Giving and Receiving Comments
  • Creating Visibility

Putting It Together

  • Personal Action Planning

BASIC (1 DAY) – HOW TO BUILD A BETTER BRAND ON LINKEDIN DIGITAL MARKETING

DIGITAL MARKETING

  • Traditional VS Digital Marketing
  • The Rise Of Digital Marketing
  • Digital Marketing Platforms

LINKEDIN MARKETING

  • Importance of Facebook
  • How to Maximise My Profile
  • Positioning My Info

LINKEDIN MARKETING : STEP 1 – THE BIG CLEANUP

  • What Do I Include & What Do I Exclude
  • Cleaning Up My Timeline and Gallery

LINKEDIN MARKETING : STEP 2 – PRIVACY & FRIENDS

  • Maintaining the Divide
  • How Do I Protect My Privacy

LINKEDIN MARKETING : STEP 3 – POSTING MY MESSAGE

  • What Should I Post & When
  • Should I Post Creating Curiosity & Conversations
  • Becoming an Authority

SOCIAL SELLING INDEX

  • Joining Groups
  • Giving and Receiving Comments
  • Creating Visibility

Putting It Together

  • Personal Action Planning

Methodology

Training is delivered in a highly interactive and experiential way. Concepts and background information are presented through group exercises, discussion and activities creating an environment that facilitates accelerated learning and application.

The trainer will facilitate discussion of real issues and challenges that the participants face in their work and private lives. Each activity will be thoroughly de-briefed to link the learning to real life situations.

Who should attend?

  • Sales Executive
  • Managers
  • Marketing stafs

Max no. of participants

20

Facilitator

Soo Hoo Yoon Hunn

Kuala Lumpur Federal Territory of Kuala Lumpur Malaysia

Sign in to enrol now !

( In House Training )

In House Training Per Day Cost
MYR 7500
Public Training Per Pax Cost
-
Study Mode
One Session
Language Offered
English,Malay,Chinese
Venue
Kuala Lumpur
Duration
2